Build what you want, when you want, and never give a second thought to the database behind the scenes. Ever.
You work overtime and are forced into bloated code to try to compensate for a database that doesn’t scale.
Shard boundaries limit you, and make things simple JOINS complex or flat-out impossible. Sharding is like a shard in your mind, a thorn in your side.
Your alternatives are limited, overpriced, inefficient and have caveats a mile long.
The data layer is a curse, not a blessing – every day is working around scaling and performance versus being focused on new features and delighting users.
Your code is bloated because it needs to workaround a database that is not dependably consistent, nor relational, nor performant.
Your code is lean, clean and efficient. You focus on your app, knowing the database is always consistent, serializable, performant.
Your code is has all sorts of gunk to do things that the database should do but can’t because it’s not elastic logically or functionally. You spend endless evenings and weekends working with the DBA any time an app change triggers even a simple database change.
Your code is lean, clean and efficient. You are fearless about unexpected changes and you (and your happy DBA) get your weekends back.
Your code is bloated to deal with different systems that are needed to cope with your varying transactional, streaming and analytical needs. You sadly accept that analytics are never on current data and that data pipelines aren’t always dependable.
Your code is lean, clean and efficient. You just ask the database to respond and answer queries and it responds fast to any query, of any type, of any complexity and at any scale.
You work overtime and are forced into bloated code to try to compensate for a database that doesn’t scale.
Shard boundaries limit you, and make things simple JOINS complex or flat-out impossible. Sharding is like a shard in your mind, a thorn in your side.
Your alternatives are limited, overpriced, inefficient and have caveats a mile long.
The data layer is a curse, not a blessing – every day is working around scaling and performance versus being focused on new features and delighting users.
Your code is bloated because it needs to workaround a database that is not dependably consistent, nor relational, nor performant.
Your code is lean, clean and efficient. You focus on your app, knowing the database is always consistent, serializable, performant.
Your code is has all sorts of gunk to do things that the database should do but can’t because it’s not elastic logically or functionally. You spend endless evenings and weekends working with the DBA any time an app change triggers even a simple database change.
Your code is lean, clean and efficient. You are fearless about unexpected changes and you (and your happy DBA) get your weekends back.
Your code is bloated to deal with different systems that are needed to cope with your varying transactional, streaming and analytical needs. You sadly accept that analytics are never on current data and that data pipelines aren’t always dependable.
Your code is lean, clean and efficient. You just ask the database to respond and answer queries and it responds fast to any query, of any type, of any complexity and at any scale.
Tighter code, faster iterations, happy users. Life is good.
